MB&F Horological Machine N°1, 10.T41TL.0, Titanium

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Marking the brand's first foray into sculptural approaches to watchmaking, the HM1* is a landmark, both for MB&F and within independent watchmaking of the late 2000s. Cased in titanium, this example is one of just 10 made in the metal, part of an already limited series. The watch is a notable collaboration between MB&F, designer Eric Giroud, movement engineer Laurent Besse, and independent watchmaker Peter Speake.

How we see time

As Max Büsser says, “We’re not innovating because we want to change the world of watchmaking. We’re innovating because we want to change our own world. Once something has been done, there is absolutely no point in doing the same thing because it’s impossible to feel truly proud of it.”

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What is perhaps most interesting is the shift and desire for something new in a world that is constantly seeking to reinvent itself. Büsser stresses this need for invention particularly in terms of design: “There are brands that typically come up with a great idea at one point and keep working on that idea for maybe the next 40 to 50 years, but a truly revolutionary brand is one with which every time they come up with an idea, they say ‘Ok, well, that’s done. Let’s do something different now.’”