How It Works

How It Works

  • Sign-In/Register

    To bid in any of our auctions, please sign-in to or create an account and complete the registration process. Please note that our auctions do not have a buyer’s premium.

  • Bid

    Place your bids on any of the watches in our auctions via our online bidding system. Please ensure your final is placed before the auction ends, as no extensions will be added.

  • Payment

    If you win one of the watches in our auctions, congratulations! Our sales team will contact you once the auction has ended to arrange payment.

  • Shipping

    Once payment has been arranged, we will organise for your watch to be delivered via a secure, fully insured courier service.

To bid in our auctions, you will first need to sign-in to your A Collected Man account. After completing a simple ID verification process, you will then be able to place your bids.

“Having been a client of ACM since 2018, and having had interactions with many other platforms in the watch market, ACM is the singular platinum standard in the world of horology for integrity, experience, discretion, and expertise.”

Todd Levin

Art Advisor

"As a knowledgeable and reputable dealer, A Collected Man plays a valuable role as a curator of the secondary market for leading independent watchmakers."

Roger Smith


"The informative and artistic storytelling from A Collected Man brings back the joy I get from collecting timepieces no matter if it's a more accessible watch or a hard-to-find icon.”

Arby Li

Vice President of Content Strategy at HYPEBEAST

"ACM is about the appreciation of beautiful watches at the highest level. Quite simply: they have great taste."

Mark Cho

Co-founder of The Armoury and co-owner of Drake's

"Whether you are an experienced collector hunting down the ever elusive "grail watch", or a young enthusiast who is just looking to learn more about watches, A Collected Man is the authoritative resource for both endeavours."

William Massena

Founder of Massena Lab


Whether you are an experienced collector or a first-time seller, our team of in-house experts are available to support and advise you at every stage. While our strong online presence will ensure that your pieces will reach a wide audience of modern collectors, helping secure far greater returns.

Frequently Asked Questions

When does the bidding close?

A countdown clock is displayed on both the main auction page and bidding page. Individual lot pages will have their own countdown clocks, indicating the specific closing time for that lot.

Is there a Buyer’s Premium?

Our auctions do not have a buyer’s premium. The winning bid is the final price, so you can bid as much as you would like to purchase the watch for.

How do I register to bid online?

To bid in our auctions, you will first need to sign-in to your A Collected Man account. After you have completed a simple ID verification process, you will then be able to place your bids.

If you have previously bid in our Charity Auction, you will need to register again to participate in these auctions. However, once you are registered, you will be able to bid in all future auctions without re-registering.

How do I place bids?

First, ensure that you are signed into your account and have completed the registration process. To place a bid, visit the individual page for the watch you intend to bid on, then click 'Bid Now' in order to place a bid. Bidding will increase by set increments and you will only be able to a place a bid of the next increment value.

You will receive an email confirmation to confirm that you have the highest bid, as well as an email notification if you are subsequently outbid.

What is the difference between a bid an an automatic bid?

A regular bid will instantly place a bid for the next bidding increment value. So, if the current highest bid is £10,000 you will only be able to place a bid of £11,000. The set increments will increase in-line with the value of the highest bid.

Meanwhile, by setting up an automatic bid, our system will automatically place new bids on your behalf each time you are outbid. Use the (+) and (-) buttons to increase your automatic bid. Our system will then keep on bidding for you, by the smallest possible increase each time, until your maximum price is reached.

What happens if I win the item I’m bidding on?

If you have won the lot you were bidding on, you will receive an email confirmation immediately following the end of the auction. Our Accounts department will send you an invoice in addition to payment and shipping instructions.

What happens if I am outbid?

If you are outbid during the auction, you will receive an email notification. If you are on the product page, you will receive an alert, and the icon next to your bid will turn orange.